Taglines:

''He's Heavy, He's Blue, He's Smoochy... & He's had to DIE! Make their way quick for an unexpected hit. It's a rhinoceros vs. a drunk... sustaining a trifle aid from either a mob.''

Plot summary
When existence fired & getting his timeslot replaced per sappy Sheldon Mopes, the.k.the. Smoochy a Rhinoceros (Norton), corrupt tykes's tv star Rainbow Randolph (Williams) finds himself unemployed & homeless. Inside effort to link to to his life in a spotlight, Randolph develops many asinine schemes to sabotoge the Smoochy indicate & regain his slot, likewise when his status as a television icon.

Whenever non fighting for originative control, Sheldon endeavors to maintain the stable relationship sustaining fellow employee Nora (Lament)- world health organization down the road becomes Sheldon's love interest. Upin hearing just just about this relationship, Randolph decides to produce it known about a uncivilized days that he & Nora another time experienced, running when far when to comment on how else "limber" Nora was. Somewhat of the warped love triangle develops, as Nora totally denies with any feelings for Rainbow any longer.

Beneath all of what is happening around him, Mopes engages in unwanted relationships with the Irish mob, as well as a charity run by Harvey Fierstein that is more imposing than beneficial. The mob confronts Sheldon in his new office, demanding that their close friend and former pro boxer Spinner gets a spot on the Smoochy show. Smoochy, fearing for his life, accepts the "offer" and puts Spinner on the show. Spinner, after many years of boxing, is mentally handicapped and speaks like a very loud five-year-old.

The corrupt charity comes into play as Burke Bennett (DeVito) purposely bumps into Sheldon- who is drinking orange juice- at a bar. Bennett comes forward with an offer to Sheldon for full executive control of the Smoochy show. Not knowing who Burke is associated with, the naive Mopes accepts. Burke does indeed get Sheldon full creative control, but later that week signs Smoochy up for a touring ice skating show. Sheldon strongly opposes the idea, claiming that it is unnecessary "bells, whistles, & ricket-the-racka". Bennett urges Mopes to reconsider, but to no avail. Later on, Sheldon is confronted by charity boss Merv Green (Fierstein), who twists Sheldon's arm into doing the ice show.

The show goes on, but what Smoochy doesn't know is that Burke has hired a drug addict (also a former kiddy show host) to take him out during the show with a sniper rifle. The assassin almost carries out his deed, until Rainbow (who has ultimately joined forces with Sheldon) finds out about the assassination attempt and stops it. After a very uncharacteristic violent outburst, Sheldon finally sees eye to eye with Randolph. The two decide to join forces (with Nora as well) and continue the ice tour together as Rainbow Randolph and Smoochy the Rhino.